Don't miss your chance to attend the Marketing and Special Events Summit. This two-day summit will feature networking opportunities and educational sessions that focus on best practices and trends in marketing and special events. Mark your calendars and don't miss out on this great opportunity. .8 CEUs available upon approval
Day One Marketing
9:00am-9:30am - Registration, Coffee and Networking
9:30am-10:45am - Session 1 - Marketing Meets Operations: Transforming Citizen Service - Cary Parks, Recreation and Cultural Resources.
11:00am-12:15pm - Session 2 - Creating Contagious Content - Mooresville Parks and Recreation
12:15pm-1:00pm - Lunch - Included
1:00pm-2:15pm - Session 3 - Marketing Without a Budget, Boiling Spring Lakes Parks and Recreation
2:30pm- 3:45pm - Session 4 - Design for the Non-Designer: Simple Techniques for Boosting Your Visual Impact - Cary Parks, Recreation and Cultural Resources.
3:50pm- 4:45pm - Session 5/Roundtable No CEUs.
Roundtable Topics: Target Marketing, Marketing Persona ( Who, How, Why?), Marketing Plans, Investing in Marketing, Print is not DEAD, Cultural Competence in Marketing and Communications.
5:30pm - Networking Social - Pharmacy Bottle & Beverage (https://www.pharmacybottlebeverage.com/)
Day Two Special Events
8:30am-9:00am - Registration, Coffee and Networking
9:00am-10:15am - Session 1 - The Hottest Ticket in Town - Raleigh Parks, Recreation and Cultural Resources
10:30am-11:45pm - Session 2 - An Ethical Conundrum: The Estimation of Attendance - High Point University
11:45pm-12:30pm - Lunch - Included
12:30pm-1:45pm - Session 3 - Creating a "Cheesy" Experience - Cary Parks, Recreation and Cultural Resources
1:55pm- 3:10pm - Session 4 - Cheers! to a Successful Public/Private Partnership - Salisbury Parks and Recreation
3:10pm- 4:10pm - Session 5/Roundtable No CEUs
Topics: Working across departments, Adding an Inclusive lens to Special Events, Cross Marketing Programs at Special Events, Checklist for Safe Special Events (Preparedness, Partner Agencies), Volunteer Recruitment and Retention, Sponsorship and Partner Development.
Schedule subject to change.
One day Member Price $55 | Student Member Price $35 | Non-Member Price $80
Two day Member Price $100 | Student Member Price $45 | Non-Member Price $155
Hotel: Hampton Inn & Suites Raleigh/Cary 1-40 (PNC Arena) $109+ Tax
111 Hampton Woods Lane, Raleigh, North Carolina, 27607, USA
Reservations may be made on hotel websites link below or by calling hotel direct at (919) 233-1798 and requesting the group code PR Marketing and Events Summit.
Booking Link: https://secure3.hilton.com/en_US/hp/reservation/book.htm?inputModule=HOTEL&ctyhocn=RDUCYHX&spec_plan=CHHMES&arrival=20190212&departure=20190213&cid=OM,WW,HILTONLINK,EN,DirectLink&fromId=HILTONLINKDIRECT
Group Name: PR Marketing and Events Summitt
Please note, the entire URL must be copied and pasted for it to work properly.